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WesBanco

WesBanco has been a Brunner client for 19 years, and over my time there I got to help transition their content from poorly-performing-static carousels to scroll-stopping-record-engagement-generating videos that are just a blast to watch.

I’ve collected some of may favorite videos from the last three years. These include a mix of business objectives, platforms, and execution methods— 2D animation, 3D, and live video. Some I made entirely myself, others we’ve tapped on freelancers and whole teams to execute.

Heloc vs Personal Loan

 

Creative Director: Kevin Corfield

A silly, fun, and easy to understand message for an important financial decision. I was happy to step up for illustration, animation, and sound design.

Growing Your Small Business

 

Creative Director: Kevin Corfield

Animator: Jordan Hershel

I always love working with Jordan because he adds immense value with no ego. I love how he finds ways to inject delight into each job. The building assembling brick by brick was a choice he made, and it wouldn’t be the same without it.

Tiktok

 

Creative Director: Kevin Corfield

Producer: Krystle Grandy

Director: Ryan Rust

These were a blast to produce, utilizing our full in-house team to make them happen. WesBanco needed content targeting their burgeoning Gen Z audiences on tiktok. Eagle-eyed observers may even clock a cameo from my son, Pretzel!

Insurance

 

Creative Director: Kevin Corfield

Animator: Danny Johnson

With WesBanco’s emergence into insurance services, they needed a series of assets promoting their offerings. We had a blast finding and iterating on a new visual language to promote those services.

Mobile Banking How To

 

Creative Director: Kevin Corfield

Animator: Rodney Johnson

This video was the most technically dense of my time on the account. With step-by-step visuals on transfer funds, bill pay, zelle, and other features, it required a huge amount of organization to recreate and articulate those messages. Thankfully, because Rodney is an enormously talented and organized editor, we made short work of it all.

Mortgage Options

 

Creative Director: Kevin Corfield

The first thing I ever worked on for this brand is in some ways the most charming. This one uses a simple frame by frame animation and even features an original track from yours truly.

Let’s work together.

Contact forms are overrated.

In defense of the ephemeral.

In pursuit of the perpetual.

©  2024 Alex Berdis